Ambizioni e strumentalizzazioni culturali come risposta alla crisi. Discorsi e metamorfosi urbane a Cagliari

Ambitions and cultural exploitations in response to the crisis. Discourses and urban metamorphosis in Cagliari. – This contribution reflects on how the cultural dimension is embedded in the "narrative" on the city (Cagliari) as a pos-sible answer to the problems of the current economic and social crisis. Our hypothesis is that the use of "miraculous" values of culture is the 'Trojan Horse' to legitimize neoliberal policies and actions on the city, where almost get confused public interventions of actual value but also speculative interests of private individuals. This hypothesis is argued by analyzing the speeches and achievements of some projects based on ex-plicit cultural and symbolic values, ambitions and/or exploitations. These also involve the ambition of a projection of the city on the international scene: from "Cagliari capital of the Mediterranean" to "Cagliari Europe-an Capital of Culture"