In time, electronic Word Of Mouth has become a resource to support the decision-making process. Different techniques have been proposed to extract information from online textual data. We propose a semi-supervised clustering model able to identify clusters homogeneous with respect to the overall sentiment of the analyzed texts. The model is built by combing Sentiment Analysis, and Network-based Semi-supervised Clustering. We apply the model to the Booking.com data related to the Sardinian hotels. The first results highlight the presence of different clusters non-overlapped in terms of the distribution of the overall sentiment.
A semi-supervised clustering method to extract information from the electronic Word Of Mouth
Giulia Contu
;Luca Frigau;Maurizio Romano;Marco Ortu
2022-01-01
Abstract
In time, electronic Word Of Mouth has become a resource to support the decision-making process. Different techniques have been proposed to extract information from online textual data. We propose a semi-supervised clustering model able to identify clusters homogeneous with respect to the overall sentiment of the analyzed texts. The model is built by combing Sentiment Analysis, and Network-based Semi-supervised Clustering. We apply the model to the Booking.com data related to the Sardinian hotels. The first results highlight the presence of different clusters non-overlapped in terms of the distribution of the overall sentiment.File in questo prodotto:
Non ci sono file associati a questo prodotto.
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.