During the last decade, the evolution of the TV market has been remarkable. Broadcasters have been facing fresh challenges to cope with an increasing user demand for new services. With second-screen adoption and the increase of real-time news consumption via social channels, the broadcast landscape underwent a major transformation in recent years: viewers have begun to demand highly customized experiences that meet their individual needs.
Guest editorial special issue on quality of experience for advanced broadcast services
Murroni, Maurizio
;
2018-01-01
Abstract
During the last decade, the evolution of the TV market has been remarkable. Broadcasters have been facing fresh challenges to cope with an increasing user demand for new services. With second-screen adoption and the increase of real-time news consumption via social channels, the broadcast landscape underwent a major transformation in recent years: viewers have begun to demand highly customized experiences that meet their individual needs.
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