Green Tracks: The Role of Monumental Railways in Promoting Eco-Sustainable Business in Slow Tourism

Rail tourism is an industry that consistently generates economic value in numerous global regions, making substantial contributions to the fiscal well-being of governments that frequently provide support. Its growth can be attributed to emerging trends and increased environmental awareness among tourists. Monumental railways in Europe are significant sources of prosperity, encompassing substantial financial gains and a substantial influx of tourists. This form of rail tourism is classified as “slow tourism” which encompasses more than simply commuting to reach a destination; it also provides an opportunity to appreciate the journey, explore the uniqueness of historical sites, dine on cuisine originating from within a zero-kilometer radius, and interact with local communities and their culture. By employing Green theory and Co-creation value, this article attempts to demonstrate how the utilization of the historic railway network in a particular Italian region, Sardinia, can serve as an example of a novel eco-sustainable business model capable of fostering revenue generation (economic sustainability), positive impacts on the local community (social sustainability), and territorial stewardship (environmental sustainability).