This study aims to explore digital transformation and the level of sophistication in the digital data handling strategy by agri-food small and medium-sized enterprises (SMEs). By developing an exploratory multiple-case study that involves fourteen food processing SMEs, this paper identifies a data processing flow made up of the following phases: data generation, data acquisition, data storage, data analysis, and data exploitation. In addition, it shows how data processing flow may occur in a number of ways, thereby classifying the agri-food SMEs’ digital transformation as paper master, digital wannabe, and digital champion. Hence, the article contributes to providing the conceptualization of a data processing flow, which includes the progressive stages in data management identified across firms by proposing a data handling strategy framework. Such a framework offers a snapshot of firms at various levels of digitization in their handling of various kinds of data, thus clarifying how the strategies of data processing flow occur.

Digital Transformation Through the Lens of Digital Data Handling: An Exploratory Analysis of Agri-Food SMEs

Ludovica Moi;Francesca Cabiddu
2022

Abstract

This study aims to explore digital transformation and the level of sophistication in the digital data handling strategy by agri-food small and medium-sized enterprises (SMEs). By developing an exploratory multiple-case study that involves fourteen food processing SMEs, this paper identifies a data processing flow made up of the following phases: data generation, data acquisition, data storage, data analysis, and data exploitation. In addition, it shows how data processing flow may occur in a number of ways, thereby classifying the agri-food SMEs’ digital transformation as paper master, digital wannabe, and digital champion. Hence, the article contributes to providing the conceptualization of a data processing flow, which includes the progressive stages in data management identified across firms by proposing a data handling strategy framework. Such a framework offers a snapshot of firms at various levels of digitization in their handling of various kinds of data, thus clarifying how the strategies of data processing flow occur.
Digital transformation; data handling strategy; SMEs; agri-food; multiple-case study.
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Utilizza questo identificativo per citare o creare un link a questo documento: http://hdl.handle.net/11584/340438
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